Most medium and large retailers now have their own ecommerce operation and one of the main Future-store questions for them is how to balance their ecommerce operations and IT with the way their physical stores operate. This cross-cultural video argues that the future is not the death of the retail store, but the benefits of retail digitalisation. It’s the offline cookie that closes the loop, between a great online presence and a complete omni-channel … Eliminating slow checkouts and lengthy queues, a typical bugbear of most shoppers, has involved better layout, EPoS (electronic point-of-sale and laser scanning), automatic card readers, customer self-scanning machines and contactless payments. Subscribe But actually, that is just reallocating [the burden], and the shopper is more wise that that.”​. “If you’re not making sure that your store has the trendiest [items], the products are environmentally friendly…then your store will not be a profitable solution in the future.”​. By . "Retailers need a way to collect information about their customers while they are browsing in-store, just as they collect data from online searches. This approach, termed omni-channel, is an aspiration today rather than an approach that any retailer is yet using, but it certainly will be the data bedrock of the retail Future-store. “There have been some cases where retailers ask consumers to scan [the products] themselves, put it in the basket, and pay for it. However people don’t necessarily embrace technology warmly. However it is true that technology costs normally fall with mass production so that a product like a virtual 3D mirror (which shows you what the garment looks like from every direction and can even change the garment’s colour without the customer needing to put a fresh garment on physically) may potentially become very common. Die 10 Handels-Trends 2021; Verbandsmarken, die heiße Hassliebe. Author: Elliott Jacobs. Now things have started to return to normal (for the moment at least) the retailer has refocused its vision for the future store. Several are made by companies to help sell their products, but they are still very interesting. Are there classes where people can interact with the local community, are there charity activities that the retailer is bringing to the store?” ​asked Macridi. These findings pinpoint the market forces that are driving radical disruption in supermarkets. This week, Farfetch, a global e-commerce marketplace for independent luxury boutiques, unveiled its “Store of the Future” concept, which is designed to have data and technology augment the physical retail experience, allowing shoppers to move seamlessly between the online and offline worlds. Store shopping for grocery will be integrated into home devices (including Smart Glasses) that communicate with the store, the customer’s replenishment of regularly-purchased goods is done automatically while the shopper walks round the front-of-store looking at offers and different items the consumer wants to try. “We think that data will be used in order to inform, very specifically, where each item needs to be placed; what type of route consumers should take in the store; how the store should be allocated; what types of services should be [offered] based on the location of the store; and what consumers in [specific] areas want to see in-store.” ​. This event, as well as this SOF, aim to drive changes in luxury retail and encourage innovations. Some of the merchandise that used to help fill the sales area, such as music, videos, CDs, small electrical goods, homeware, kitchenware goods, clothing and babyware, are now bought from discounters or online. }); Copyright - Unless otherwise stated all contents of this web site are © 2021 - William Reed Business Media Ltd - All Rights Reserved - Full details for the use of materials on this site can be found in the Terms & Conditions, Related topics: Obviously the most important type of Future-store at present is online retailing. The analysts predicted discount supermarket Aldi to significantly increase market share in the coming years, despite not selling food products online. Self-service and self-selection is the norm these days in virtually every store. Sustainability, and . You can scroll down to the two most interesting topics: the Rebecca Minkoff connected wall allowing the shopper to bring up additional information about products; and Lowe’s robot that accompanies a shopper. 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